Regional Marketing Specialist

Azeus Systems Limited is looking for a Regional Marketing Specialist for its multi-awarded and leading software solution. Convene is a meeting and collaboration solution for boards and senior leadership teams of large enterprises and government agencies. In a short period of five years, Convene has expanded its client base exponentially with a global footprint in over 100 countries.

Visit azeusconvene.com for more information

Responsibilities:

• Develops region-specific go-to-market strategies that accelerate awareness and demand in partnership with business unit and sales channels

  Coordinates with global teams to develop, deploy, and optimize regional-focused campaigns

• Develops regional-specific collateral to accelerate new customer acquisition
  Analyzes market trends and competitor activities and converts them into tactical marketing & sales programs.

• Brings regional customer insight to product management, R&D, applications, and sales teams to advise development roadmap

• Works closely with region/country senior management to align sales & marketing functions to capture business opportunities

• Develops ideas and strategies for inbound and outbound marketing initiatives to meet regional market goals

• Brings knowledge on how to develop marketing databases

• Reports to the Global Marketing Manager to give updates on initiatives, campaigns, and KPIs

Qualifications

• Bachelor's degree in any field

• Experience in marketing roles in African markets

• Knowledge, proficiency and fluency in English

• Track record of delivering growth for sales through marketing campaigns

• At least 3 years of B2B marketing experience

• Ability to provide creative ideas to improve inbound and outbound marketing initiatives

• Outstanding skills in building rapport with clients and bringing in potential marketing and sales leads

• Deep understanding of the cultural norms and regional nuances of the target market

• Excellent ability to juggle multiple projects that are deadline-oriented, handle interruptions, and to be flexible with changing tasks

• Strong project management and organizational skills

• Outstanding written and verbal communication skills

• Effective management of partner expectations and utilization of influence to design and deploy regional marketing strategies

• Ability to translate and effectively communicate market insights into actionable plans

• Ability to identify regional market opportunities across the breadth of our business product portfolio