Email Marketing specialist intern

Responsibilities:

• Assist in planning, developing, and executing email marketing campaigns.
• Collaborate with marketing teams to create engaging content and visuals for emails.
• Manage and segment email lists for targeted audience outreach.
• Ensure compliance with email marketing regulations and best practices.
• Support the implementation and maintenance of email automation workflows.
• Collaborate on setting up triggered and drip campaigns for targeted communication.
• Design and conduct A/B tests to optimize email campaign performance.
• Analyze results and provide insights to improve future campaigns.
• Track key email metrics (open rates, click-through rates, conversions) using analytics tools.
• Generate regular reports and insights to evaluate campaign effectiveness.
• Assist in creating visually appealing and brand-consistent email content.
• Conduct quality assurance checks to guarantee accurate content and functionality.
• Ensure compliance with email marketing laws (CAN-SPAM, GDPR, etc.).
• Work closely with graphic designers, copywriters, and cross-functional teams.
• Stay updated on email marketing trends and best practices.
• Acquire new skills in email marketing platforms and tools.

Qualification:

• Pursuing or recently completed a degree in Marketing, Communications, or related field.
• Strong written communication skills.
• Familiarity with email marketing platforms
• Basic understanding of HTML for email template customization is a plus.