Marketing Manager

Our client - a fast-growing leader in the iGaming space, is seeking talented and driven Marketing Managers to join the team. We have three distinct roles available, each focusing on a critical aspect of our marketing operations: Bonus Systems, Website Gamification, and Marketing Strategy. These roles are designed for creative thinkers and strategic experts who can deliver measurable results and contribute to our success in the competitive iGaming industry.

Location: Limassol, Cyprus
Type: Office, full-time, relocate
Start date: ASAP

Responsibilities

1. Marketing Manager: Bonus Systems
   • Develop, implement, and manage bonus programs tailored to various user segments, ensuring alignment with company objectives
   • Design and manage loyalty programs, cashback offers, and other incentives to enhance user engagement and lifetime value
   • Analyze user behavior and campaign performance metrics to optimize promotional strategies
   • Monitor industry trends to ensure bonus systems remain competitive and innovative
     
2. Marketing Manager: Website Gamification
   • Design and execute gamification strategies to boost user retention, engagement, and conversion rates
   • Collaborate with design and development teams to integrate engaging game-like elements
   • Conduct experiments and usability testing to refine gamification features and improve user experiences
   • Stay updated on gamification trends to keep the company ahead of competitors
     
3. Marketing Manager: Strategy
   • Craft and execute comprehensive marketing plans focused on customer acquisition, retention, and revenue growth
   • Lead multi-channel campaigns, including digital advertising, social media, email marketing, and content creation
   • Perform in-depth market research to identify trends and inform actionable strategies
   • Drive brand growth and consistency through innovative campaigns and cohesive messaging

General Requirements (Applicable to all roles)

• At least 2 years of experience in marketing, preferably in the gambling or betting niche
• Strong analytical skills and the ability to use data to optimize strategies
• Proficiency in marketing tools such as Google Analytics, CRM systems, and advertising platforms
• Excellent communication skills and the ability to collaborate across teams
• Fluency in English (written and spoken), with native or fluent proficiency in Ukrainian or Russian
• Creative problem-solving abilities and a proactive approach to challenges

The company offers

• Relocation to Limassol, Cyprus, with full support
• Medical insurance and healthy lifestyle benefits
• Professional development opportunities
• Office catering for a convenient and enjoyable workday
• Paid sick days, vacation, and public holidays in line with Cyprus law