Job Openings
Manager, Brand Management
About the job Manager, Brand Management
- Essential responsibilities:
General responsibilities:
- Manage operating departmental budgets and costs according to annual allocations to ensure efficient usage of resources, where applicable
- Develop and execute marketing strategies and activities, based on clients' business strategies and objectives to achieve annual sales targets
- Define advertising objectives, recommend choice of media, and allocate resources so that advertising and promotional activities are effective and appropriate for their intended audience
- Prepare marketing budgets and allocation for clients to optimize funds and increase sales objectives
- Monitor and follow up on the execution progress of the marketing plans for clients
- Conduct performance review meetings with clients on the implementation/progress of marketing strategies and plans
- Measure and track return on investment for marketing initiatives in achieving sales goals, evaluating effectiveness and overall brand awareness
- Cooperate with clients and other external third parties for marketing activities
- Strengthen and/or maintain close relationships with key clients
- Analyzing market trends and preparing forecast for management evaluation and insight
- Evaluate the impact of marketing programs in achieving objectives, including the impact of digital marketing, consumer promotion and ground activation.
- Other task assigned by immediate managers.
Leadership responsibilities:
- Manage and oversee teams delivery of team/function goals to drive execution against goals set
- Drive and manage learning and development of team in the area of Brand Management and DKSH behaviors to achieve team/function goals
Drive self-learning and improvement in the area of Brand Management and DKSH behaviors as part of continuous learning
Job requirements:
Functional skills and knowledge:
- Demonstrate strong understanding of clients' industry/business/products
- Demonstrate strong client management and communication skills
- Demonstrate working knowledge on principles and methods of marketing strategy, advertising and promotion
- Demonstrated knowledge on media production, communication and dissemination techniques and methods
- Demonstrate appreciation and respect for cultural sensitivities especially in cross-country/-cultural interactions
- Demonstrate fluency in English, both written and spoken
- Demonstrate proficiencies in office productivity tools (e.g. Excel, Word and PowerPoint)
- People DNA behaviors (Leading others):
Act with purpose:
- Engage, motivate and inspire others
- Build and maintain strong networks internally and externally
- Apply knowledge of business and financial acumen to achieve objectives
- Set clear expectations and check for understanding
Care about others:
- Instill optimism and develop others resilience
- Build diverse and inclusive teams
- Manage conflicts constructively
- Demonstrate interpersonal savvy and situational adaptability
- Use resources in a sustainable way
Deliver with direction:
- Build high-performing teams
- Delegate effectively and empower decision making
- Take calculated risks to make timely and effective decisions
- Lead change activities
- Role model the organizations culture
Grow with passion:
- Give feedback and ask questions to coach, provoke reflection and grow others
- Actively support and drive employee career development
- Use an agile learning approach with others to address challenges
- Recognize and reward success
- Select best-fitting talents to meet current and future business needs
- Actively seek feedback and act on it
- Demonstrate resilience; learn from both successes and setbacks
Own and drive your career development
Education:
Bachelors degree in Marketing, or related discipline
Work experience: Minimum 5 years experience in Marketing