Head Of Marketing

• Conduct market research to identify target audience and media channels.
• Develop and implement strategic marketing plans and campaigns to drive brand awareness, generate leads, and support revenue growth.
• Lead a team of marketing professionals, providing direction, guidance, and mentorship to ensure the team's success.
• Set marketing objectives and goals, monitor performance, and evaluate results against key metrics, making data-driven decisions to optimize marketing efforts.
• Build and manage the marketing budget, allocating resources effectively across various marketing channels and initiatives.
• Develop media plans and strategies that align with marketing objectives
• Monitor and analyze campaign performance to optimize media buys
• Maintain relationships with media vendors and negotiate contracts
• Prepare reports and presentations to communicate campaign results to clients and stakeholders.

Requirements:-

• Proven experience in marketing, with a focus on strategic planning, campaign management, and team leadership.
• 2-3 years of experience in media buying or a similar role
• Creative mindset with the ability to think outside the box and develop innovative marketing strategies.
• Strong analytical and problem-solving skills
• Excellent communication and negotiation skills
• Familiarity with media planning and buying tools and software
• Knowledge of advertising regulations and compliance standards.