About the job Influencer Marketing Manager
AmazonRankPro is a Team of Amazon Experts, To Help Your Business Grow. We are focused on helping our clients grow their sales on Amazon. Our team includes project managers, marketing analysts, copywriters, graphic designers, etc. AmazonRankPro is a full-service agency with a Team of Amazon Experts. We Aim to Help Your Business Grow. In recent months, we have been setting up a new Global Talent Center in Gurugram, India and were looking for an Influencer Marketing Manager to manage large-scale influencer campaigns.
As an Influencer Marketing Manager, your mission is to facilitate a meaningful partnership between these brands and creators. You'll be responsible for delivering superior strategic client service for our clients. You'll use your deep understanding of influencer marketing strategy to lead the execution of influencer campaigns, from ideation to reporting, and will be a key driver in bringing brands back for additional programs. You will act as a liaison between internal departments, brands, and influencers to ensure campaign strategy is successfully executed, as well as manage talent fulfilment of campaign deliverables, and analyze campaign KPIs to optimize based on key learnings.
Office: This role will be based out of Gurgaon. We offer remote option for outstanding candidates
Role & Responsibilities:
- Responsible for managing and executing large-scale influencer campaigns for our priority clients
- Serve as the day-to-day point of contact and key strategist for key clients, while mentoring, educating, and developing strategies to meet brand business objectives
- Execute complex campaigns seamlessly against legal/compliance requirements
- Manage high volume and fast-paced email communications with influencers, from the initial sourcing and negotiations, guiding the creative development of content, and ensuring successful rollout aligns with the campaign goals and KPIs
- Manage junior team members and support their growth by proactively investing in the success of all direct reports
- Identify trends and develop performance insights, including ongoing optimization tactics to continually improve performance across programs and tactics.
- Actively share internal and external opportunities to innovate and improve both general process and Open Influence proprietary tools
- Support with pre-sale planning, working closely with cross-functional teams (sales and creative) to ensure strategy aligns with client goals
Requirements:
- Minimum 5+ years of relevant client-facing, agency experience
- Experience in building and optimizing digital and social media plans, particularly focused on influencer marketing
- A deep understanding of social media platforms, especially Instagram, YouTube, and TikTok
- Experience working within heavily regulated industries/verticals and ability to navigate through red tape
- Must be extremely detail-oriented with the ability to handle multiple projects successfully, prioritize work assignments, meet deadlines, and work independently in a fast-paced environment
- Experience working with cross-functional teams and overseeing junior team members on a day-to-day basis
- Ability to handle a high volume of email communications daily
- Exceptional communication and organizational skills