Job Openings
Marketing Operations Executive - £34K
About the job Marketing Operations Executive - £34K
Our client, a leading technology business based in the East Midlands is urgently seeling a Marketing Operations Executive to help drive more customers, improve conversion rates, optimise digital strategies and work in a class-leading marketing function.
You will be responsible for:
- Reporting and analysing data to identify areas of improvment
- Optimising websites to drive better conversions and ROI
- Reviewing and recommending improvement on email nurture programs/campaigns
- Working with the CRM team and utilising analytics to identify upsell opportunties and customer churn threats
- Using platforms such as Google Analytics, SalesForce.com, Pardot and Hubspot to leverage data to make informed decisions
- Research and advise on the latest marketing technology to assist the business
- Focus on increasing on-site visitors to customer conversions
- Optimise content based on buyer personas
SKILLS/EXPERIENCE:
The job holder will be an exceptional candidate, with a proven track record in a similar role. In particular, they are required to have:
Essential
- Strong, working knowledge of SEO
- Ability to pull reports and interrogate date to harness value for the marketing function
- Strong communication skills and the ability to work in a multi-discipline marketing team
- Strong, working knowledge of marketing automation software (Pardot/Hubspot) and Analytics tools
Desirable
- Exposure to SMS and telecoms
- Background in SaaS
Please apply with a copy of your CV