PR Supervisor (Media Relation)

PR Supervisor (Deal with Mainstream, lifestyle and government media)

Key Responsibility:

• Maintain strong relationships with journalists, bloggers, and industry influencers in the Mainstream, Lifestyle, Marketing, Entertainment and Government media to secure positive media coverage and enhance brand reputation
• Collaborate with media partners to develop compelling content that resonates with our target audience, aligns with our brand identity, and supports our marketing objectives.
• Manage media relationships and coordinate product-related PR activities, including press conferences, interviews, and media outreach.
• Develop a corporate PR strategy and initiatives aligning with corporate culture and business strategy for external communications with existing media such as CSR campaigns.
• Provide guidance and support to junior members of the PR team.

Qualifications:

• 3-5 years of experience managing corporate PR, public relations, or a related field, preferably with a background in a PR agency.
• Strong media relations with Mainstream, Lifestyle, Marketing, Entertainment, and Government media, coupled with a PR mindset to effectively manage and nurture these relationships.
• Strong interpersonal, communication, and negotiation skills.
• Creative thinker with a strategic mindset and the ability to generate innovative PR ideas.
• Good English communication
• Ability to work well under pressure and rush work
• Creativity and problem-solving aptitude
• Strong ability to work well as part of a team, collaborating effectively to achieve shared goals.