Job Openings
Performance / Growth Marketer
About the job Performance / Growth Marketer
Namou Properties is a Ras Al Khaimah–based real estate firm specializing in land and off-plan opportunities. We work closely with landowners and serious buyers to deliver high-value, data-driven real estate solutions.
We’re looking for a Performance / Growth Marketer to scale acquisition, improve lead quality, and drive measurable growth across Google and Meta with strong tracking and reporting.
Key Responsibilities
- Plan, launch, and optimize paid campaigns across Google Ads and Meta (Facebook/Instagram) and LinkedIn / X
- Build and improve Click-to-WhatsApp campaigns and WhatsApp-first conversion flows.
- Scale budgets responsibly while protecting lead quality and lowering CPQL.
- Implement and maintain tracking via GA4, GTM, pixels, UTMs, and Meta Conversion API (CAPI).
- Analyze funnel performance and continuously improve conversion rates across ads and landing pages.
- Run structured A/B tests on creatives, audiences, offers, and funnel steps.
- Track and report key KPIs booking call/appointment rate.
- Collaborate with sales and creative teams to align targeting, messaging, and qualification criteria.
- Monitor competitors and market trends to identify new growth opportunities.
Requirements
- 2+ years of experience in Performance Marketing or Growth Marketing.
- Strong hands-on experience with Google Ads and Meta Ads.
- Solid understanding of lead-gen funnels, tracking, attribution, and analytics.
Experience with Meta CAPI (click-to-whatsapp ID), GA4, Google Tag Manager, and CRM tools.
- Comfortable working with WhatsApp-driven lead journeys and lead quality optimization.
- Strong analytical skills with clear communication and reporting habits.
- Experience with automation tools (n8n, respond.io) is a plus.
Nice to Have
- Experience in real estate or lead-generation businesses.
- Knowledge of CRO and landing page optimization.
- Experience with email/SMS/WhatsApp automation and nurturing.
What We Offer
Growth-focused environment with room to own performance outcomes.
Opportunity to scale high-impact real estate campaigns.
- Supportive, fast-paced team.