Job Openings Performance / Growth Marketer

About the job Performance / Growth Marketer

Namou Properties is a Ras Al Khaimah–based real estate firm specializing in land and off-plan opportunities. We work closely with landowners and serious buyers to deliver high-value, data-driven real estate solutions.

We’re looking for a Performance / Growth Marketer to scale acquisition, improve lead quality, and drive measurable growth across Google and Meta with strong tracking and reporting.

Key Responsibilities

  • Plan, launch, and optimize paid campaigns across Google Ads and Meta (Facebook/Instagram) and LinkedIn / X
  • Build and improve Click-to-WhatsApp campaigns and WhatsApp-first conversion flows.
  • Scale budgets responsibly while protecting lead quality and lowering CPQL.
  • Implement and maintain tracking via GA4, GTM, pixels, UTMs, and Meta Conversion API (CAPI).
  • Analyze funnel performance and continuously improve conversion rates across ads and landing pages.
  • Run structured A/B tests on creatives, audiences, offers, and funnel steps.
  • Track and report key KPIs booking call/appointment rate.
  • Collaborate with sales and creative teams to align targeting, messaging, and qualification criteria.
  • Monitor competitors and market trends to identify new growth opportunities.

Requirements

  • 2+ years of experience in Performance Marketing or Growth Marketing.
  • Strong hands-on experience with Google Ads and Meta Ads.
  • Solid understanding of lead-gen funnels, tracking, attribution, and analytics.
  • Experience with Meta CAPI (click-to-whatsapp ID), GA4, Google Tag Manager, and CRM tools.

  • Comfortable working with WhatsApp-driven lead journeys and lead quality optimization.
  • Strong analytical skills with clear communication and reporting habits.
  • Experience with automation tools (n8n, respond.io) is a plus.

Nice to Have

  • Experience in real estate or lead-generation businesses.
  • Knowledge of CRO and landing page optimization.
  • Experience with email/SMS/WhatsApp automation and nurturing.

What We Offer

  • Growth-focused environment with room to own performance outcomes.

  • Opportunity to scale high-impact real estate campaigns.

  • Supportive, fast-paced team.