Head of Marketing

About The Role

• Collaborate with the business team to uncover insights and strategies to develop and implement marketing and branding strategies for new and existing products, internally and externally
• Oversee and grow the marketing department, consistently identifying revenue opportunities within our established client base and managing consistent growth by securing new channels
• Identify short-term and long-term planning, budget, and resource needs, including the development and management of an annual marketing budget, ROI projections and spending
  
  

Key responsibilities

Your primary responsibilities are but not limited to:

• Lead Regional, global and production team covering social media, offline marketing, retention, SEO, and promotion
• Plan, execute and measure tests to create strategic planning accordingly
• Develop creative marketing growth strategies
• Identify opportunities to reach new market segments and expand market share
• Manage and refine the company social media presence
• Guide the day-to-day activities of the marketing team and marketing managers
• Plan team KPI and OKR on quarterly basis
  
  

Requirements

• 3 years of work experience in marketing
• Bachelors degree in marketing, communications, or technology
• Successful track record in senior marketing roles and creating marketing campaigns
• Good understanding of marketing technology
• Experience in using analytics tools used in digital marketing
• Strong project management and people management skills